Our birthday home brewing competition is returning for a third year, once again in collaboration with the wonderful team at The Malt Miller. That’s right, home brewers, you could win a chance to come and brew with us and much, much more!

6th birthday competition winner Joon Chung (right) on his brew day

After helping our 5th birthday winner Sam Jones (and brewing partner Fraser Withers) launch Middle Child following their win at our 5th Birthday competition, this coming Saturday 13th May 2023 sees the launch of Snowmoon - a future cuckoo brewing operation headed up by Joon Chung, who won our 6th birthday competition and his business partner Oli Edmonds. Check out the Snowmoon social channels (Facebook, Instagram & Twitter) for all the launch details. We collaborated on Moonrise, a clean and crisp 6.5% Cold IPA hopped with Simcoe, Citra and Amarillo. BUY MOONRISE CANS HERE. You really should. It’s tasting fantastic!

Moving onto this year’s competition, the prize once again is a winner takes all affair - and if the standard is as high as previous years you’ll need to be at the top of your game to take the win! Here’s what we can offer:

£500 prize money from Elusive plus a voucher from our competition partners The Malt Miller
Work with us to design and brew a collaborative beer which we’ll release via our usual channels in cask, keg and can (this doesn’t have to be the winning beer)
Either your name or, if you’re planning to launch a professional operation, brewery logo will be incorporated into the branding of the collaboration beer
We’ll help arrange a launch event at a venue near you, so you and your friends & family can come down and celebrate with you!
If you are looking to turn pro, we’ll be here to help support and guide you.

Fancy winning that prize? Then you’d best read these rules carefully!

Strictly one entry per person. Anyone found to have entered twice will be disqualified completely.
Your beer (3 x bottles or cans, 330ml or bigger) must reach The Malt Miller (address supplied with entry) on or before 31st August. Late entries will not be accepted.
The beer must have been brewed fresh between your entry being secured and the delivery deadline. We’ve allowed three months for this. Aged beers will not be accepted.
The winner will be announced after judging has taken place in early September and the judge’s decision is final.
UK based entrants only. All entrants must be over 18.

So, what are we looking for in the winning beer?

Commercial viability. We’d like you to submit the recipe with your beer, scaled to 20L at 75% efficiency. We’ll use these when judging the final round to help us choose the winner. Choose and use your ingredients judiciously and get the most bang for your buck.
Think like a pro. We want you to brew a beer that’s accessible and would sell well. Have a look at ours or your favourite brewery’s core line up for inspiration. What do you think they sell the most of and why is that? You’ll probably be aiming for something 3.5-5.5% ABV
Your entry will include 3Kg of our house base malt, which is Simpson’s Low Colour Maris Otter, along with 100g of one of our favourite new hops Strata. You don’t need to use these in your recipe, either the one you enter or the one we create together should you win.

Is that something you’re up for? Great!

ENTRIES ARE LIVE NOW >>>> CLICK HERE TO ENTER VIA THE MALT MILLER <<<<.

Entries will be limited to a total of 150 and remember, it’s strictly one entry per person.

7th Birthday Home Brewing Competition